New Product Development
We do what it takes to launch new products. From developing a new product process to generating ideas to testing new concepts.
New Product Process
Develop a cross-functional new product development process from idea through launch.
- Process Mapping
- Tool and Template Design
- System Recommendation and Selection
Clearworks can help your company create and customize a new product development process to fit your needs. Download our process mapping PDF.
Product Ideation
Generate a funnel of new ideas.
- Ideation Sessions
- Ideation Campaigns
The Clearworks team uses a variety of fun creativity techniques to help teams and their customers generate new ideas. Clearworks team members are trained Innovation Games facilitators. We also use Bright Idea’s Webstorm tool to help our clients launch online customer communities and internal and external ideation campaigns. This tool has been used by Adobe, American Express, Bayer and many others.
New Product Research
- Concept Generation
- Concept Testing, Feasibility Analysis and Prioritization
- Usability and Prototype Testing
Clearworks conducts customer and user testing throughout all stages of the new product lifecycle.
Gathering & Writing Requirements
- Gathering Requirements from stakeholders customers, partners, etc.
- Writing Comprehensive Requirements Documents