Testimonials
We like what we hear
We love our clients and are honored by the kind words and accolades they have bestowed on the Clearworks team.
“The Clearworks team does an excellent job helping us incorporate the voice of the customer into our services, process and messaging. They take a creative approach, tailoring a variety of research techniques to different audiences and objectives to generate rich insights.”
"I had many ideas for my new business. Working with Clearworks on a naming and branding strategy helped me congeal all those ideas into a solid business identity so that we could move forward with logos, web design and beyond. Clearworks facilitated a naming and branding session with a variety of fun and productive exercises. It was an enjoyable experience for the entire group that exceeded everyone's expectations. Clearworks synthesized all the output from the session and wrote a comprehensive branding and positioning overview that has been useful in grounding our work as we progress in building the business. Kudos to Clearworks!"
“I attended a branding and naming workshop conducted by Clearworks, and I found it to be very focused and well-facilitated. I have participated in numerous branding sessions in my career, and this was one of the most productive and engaging.”
“Clearworks does more than just research. They have product management expertise and are able to understand and help formulate business strategy. We want and appreciate partners that have and take a deeper understanding of our products and solutions because ultimately this translates into better research results, insights and recommendations.”
“The Clearworks team conducted several ideation sessions for our Innovation team. They provided superb guidance during the planning stages and then in execution as well. Each session exceeded our expectations, both in terms of quantity, and more importantly quality, of ideas generated.”
"I enjoyed the Innovation conference and in recollection think that the most enjoyable part was the Clearworks ideation exercise. The best relationships were developed and the most fun had when we invented and created the new product. I would have loved some more interactive activities from you. People need to interact, create, generate, collaborate, etc.; something your team facilitates well."
"Clearworks developed comprehensive product requirements for our new mobile services offering. They picked up on the technology quickly, were able to drill down to great detail, and incorporated the much needed user perspective. Our engineers got just what they need to get started on development."
"Clearworks did a great job of facilitating the CAB meetings for one of our IT vendors. The meetings were highly interactive and worthwhile. I felt, as a customer, that my ideas were heard."
"Clearworks team has outstanding facilitation skills. They developed and managed a series of interactive sessions that were critical in gathering essential, substantive feedback from our customers. They kept the meeting lively and engaging, generating positive feedback from execs and customer alike."
"The Clearworks workshop was great. It gave me a lot of insights and new ideas and will definitely impact the reorganization of our group."
"The Clearworks team did an incredible job generating insightful feedback in their best practices research study for our top of the line audio brand. Their thorough analysis and detailed recommendations are driving some important changes to our business and marketing initiatives."
"Clearworks’ facilitation of our Customer Summit allowed us to generate rich feedback from our customers on our new product. The day proved invaluable for shaping our product development efforts."
"The Clearworks team did an amazing job understanding a complex engineering project, running our customer focus group, and turning that into a usable product requirements document. I have mentioned to several people that it is incredible your level of understanding of our product with such limited exposure."
"The Clearworks team worked closely with IHS to define a research methodology that informed our long term product packaging and pricing strategies, as well as identified some unique insights on how to better service our customers. They were able to engage quickly and easily on our products and services."
"Clearworks developed a tailored research strategy to achieve deep customer insights that were vital to our positioning and message development, and subsequently helped us to create powerful, customer-focused collateral."
"Clearworks conducted a series of new product focus groups for us. Based on that work, we hired them for another project and plan to use them until we get our series of products launched. The team's performance and results in their first project established credibility with the top management of our group and Clearworks is now considered a regular part of the team."
"Noël, thanks to you and your team so much for a great workshop today. I have received nothing but positive feedback. You made me a Clearworks believer!"
"Clearworks’ process mapping workshop contributed significantly to the development, planning, and implementation of our new line of business. Bringing the cross-functional team together in order to define the processes and identify challenges and issues was an invaluable investment. Clearworks’ facilitation skills were excellent and enabled our team to develop a process that will serve as the basis for our business going forward!"
"The Clearworks team was able to generate an insightful and in-depth market and industry analysis in a very short amount of time for one of our large telecommunications clients. I was impressed by their knowledge of the latest trends and technologies and their ability to get up to speed quickly on the high tech product line."
"The Clearworks team produced a top quality, comprehensive analysis and report for us. By leveraging their background and knowledge in the wireless industry we were able to provide something of real value to our clients."
"We retained Clearworks to provide services to one of our clients when we needed vertical markets expertise. The project turned out to be very successful, due in large part to Clearworks' creative approach and tireless work. I was most impressed by the “can do” attitude and high quality standards exhibited throughout the project."
"Clearworks used a strong customer-focused approach with research, focus groups, and customer interviews to help us develop a targeted marketing strategy around a new customer segment. And, their work included a well-thought out action plan so that we didn't wind up with a document that sits on a shelf."
"Clearworks is what every engineering team needs -- the voice of the customer brought into the product development process."
"Clearworks created top notch product marketing materials for our new online payments product. The team works well in a changing, fast-paced environment and was instrumental in developing the innovative, high tech messaging and positioning we need for the product's success."
"Clearworks used their experience and knowledge in launching new products to create product marketing tools that clearly capture the value proposition and messaging our company needs to generate sales with a new wireless product launch. We have received extremely positive feedback from our sales team on the materials and the work done by Clearworks has raised the bar on our product marketing initiatives going forward."
"Noël Adams is a terrific facilitator and a savvy product marketer. She was able to keep us focused and on-task and really help our team formulate their ideas into a comprehensive strategy for our new program."
"Noël Adams has the unique ability to translate the needs of the marketplace into clear, focused product definition. Her insights were essential to our product development process."